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Retail Buying: From Basics to Fashion | Edition: 5

Richard Clodfelter
Publication Date:
Bloomsbury Academic
Estimated Student Price  (Savings based on Print, New)
  • Print, new: $95.00
  • Print, used: $71.25  (25% Savings)
  • Print, new rental: $85.50   (10% Savings)
  • Print, used rental: $39.90   (58% Savings)


"The best retail buying book available. It combines concepts with actual calculations. This provides you with a better understanding of the topics." Katherine Annette Burbansed, University of South Carolina, USA

Learn the skills needed to become a successful buyer in any area of retail. The book has step-by-step instructions for typical buying tasks, such as identifying and understanding potential customers, creating a six-month merchandising plan, and developing sales forecasts. It covers math concepts throughout and shows you how to analyze and interpret data with practice problems to prepare you for the profession. You'll also learn about important retailing trends, including global buying and sourcing, omni-channel retailing, online retailing, mobile technologies, and social media in case studies.

STUDIO resources include:
- Chapter self-quiz questions with scored results and personalized study tips
- Glossary flashcards help build industry vocabulary
- Downloadable Excel spreadsheets to complete the end of chapter Spreadsheet Skills exercises and assignments
- Printable worksheets featuring step-by-step solutions to common retail buying math problems
- Links to author-curated videos showing retail math concepts and formulas

PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501334276.


Richard Clodfelter is a Distinguished Professor Emeritus in the College of Hospitality, Retail, and Sport Management at the University of South Carolina, US.

This book was adopted by:
Austin Community College
Austin Community College 523
Drexel University
East Tennessee State University
Eastern Kentucky University
Ferris State University - Kendall Center
Genesee Community College (SUNY)
Kent State University- Kent Campus & Geauga/Twinsburg
Lasell College
LIU Post, Brentwood & Riverhead
Louisiana State University
Madonna University
Marymount University
Mount Mary University
Nassau Community College
North Carolina A&T State University
Orange Coast College
Pittsburg State University
Radford University
Southern New Hampshire University
Stephen F. Austin State University
Texas A&M University
Texas Tech University
The Ohio State University - Columbus Campus
University of Central Oklahoma
University of Mississippi
University of North Carolina at Greensboro
University of North Texas
University of South Carolina
Youngstown State University

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Table of Contents

Part I Understanding the Retail Environment Where Buying Occurs
1. Today's Buying Environment
2. The Buying Function in Retailing
3. Buying for Different Types of Stores
PART II Getting Ready to Make Buying Decisions
4. Obtaining Assistance for Making Buying Decisions
5. Understanding Your Customers
6. Understanding Product Trends: What Customers Buy
Part III Planning and Controlling Merchandise Purchases
7. Forecasting
8. Preparing Buying Plans
9. Developing Assortment Plans
10. Controlling Inventories 
Part IV Purchasing and Pricing Merchandise
11. Selecting Vendors and Building Partnerships
12. Making Market Visits and Negotiating with Vendors
13. Locating Sources in Foreign Markets
14. Making the Purchase
15. Pricing the Merchandise
Appendix A: Basic Retail Math Formulas
Appendix B: Decision Making